Do you ever feel like you're paying to much for stuff. Yes the feeling that you know that something is way over priced, it just doesn't seem right but sometimes you have no choice. Well two categories come to mind. One is eyewear and the other is Mattresses.
If you like me that needs eyeglasses, i have paid anywhere from $400 to $800 for pair with scratch proof, non glare, cryzal lenses. And the worst is the frame $300-600 just for a frame. Makes we wonder how can they charge that kind of money for just a frame. Especially when you look at it and you can't see the value. It just annoys me.
Until a company like Warby Parker came along and disrupted that market - if you haven't heard of them, I strongly suggest to check them out.
Here is my story. After noticing them for a year or so online, i visited them online and the pricing looked really good but since i couldn't physically touch or feel the glasses and how they fit on me i decided to pass. However recently they opened a store close to me, so my curiosity was high with no expectations, they had all the frames nicely displayed and the serviece was great. Needless to say I ended up buying a pair of glasses for under $200 with prescription lenses. There are no choices for lenses they include the non glare, scratch proof etc and comes with a one year guarantee. It took about a week to get them and when they came in they adjusted them to fit my big head. I cant begin to tell you how impresssed I was - it was a feeling that someone out there cares about the consumer to give great value for your hard earned money. Story gets better, a few months after having them ( i am hard on my glasses) I went back to get the frames re adjusted and while in there store I noticed some scratches on the lenses. Well they just re ordered another set of lenses with no questions asked. Man it is an awesome feeling.
The second category is Mattresses - My wife an I were in need of another mattress and so it goes mattress store to mattress store testing, feeling to see which one fit our needs. If you thought that going to buy a new car is a bad experience the sales people at the mattress stores must have taken the same class. Pressure sales tactics are not for me.
But worse than that was the prices $3,000-$10,000. Are these companies out of their minds. So i decided to do some research. I had heard that there were new online companies that were manufacturing and selling direct to consumer. Well we come to find out that there are a handful of companies. Doing some due diligence we narrowed it down to two companies, Tuft and Needle and Casper. T&N had a location near us so we went to check it out. It was busy and it was a 45 minute wait to test a mattress. They had this cool contemporary loft look to it with 4 rooms, each had barn doors and inside each room was a bedroom setup. The rooms allowed you to have some privacy to test them out. ( no pushy sales people) The staff was not there to sell us anything they were there to assist us with any questions. My god we couldn't believe how good the product was and we bought a king size mattress for $750 US with Free Delivery the next day. The mattress came in this compact box in a vacuum sealed bag. Well we were eager to set it up and to have our first night sleep on it. All I can say is wow.
I just find it absolutely amazing that these disrupters found a way to bring exceptional value to the consumers. Another great example is UBER. In my opinion as a consumer we just get tired of the feeling of getting ripped off.
Thank you Disrupters - all of you.
I will leave you with this. I don't mind spending money i just hate squandering it.
I would love to hear from anyone who has had an experience like this and with which companies or industry.